Who Is Protocol?
Our Mission

Technology is no longer just an industry; it’s a global power center with the sweep and impact of any nation’s capital. At Protocol, we cover it like one.

We focus on the people, power, and politics of tech, with no agenda and just one goal: to arm decision-makers in tech, business, and public policy with the unbiased, fact-based news and analysis they need to navigate a world in rapid change.

Our Values
Protocol’s core values are more than just words; they are how we live and build our team and organization.
Fairness: We are committed to fair, unbiased, and ethical journalism.
Integrity: We hold ourselves to the highest standards in all of our actions and choices.
Inclusion: We welcome and are an ally to diversity in all its forms, from race, gender, age, orientation, and national origin to skills, beliefs, lifestyles, and personal experiences.
Collaboration: We assume good intentions of our teammates and foster a climate of flexibility, creativity, urgency, and humor.
Growth Mindset: We embrace ambition, disruption and sustainable business models to ensure our team’s professional trajectory.
Our Journalism

Protocol produces the unbiased, fact-based news and analysis that decision-makers in tech, business, and public policy need to navigate a world in rapid change. Our work centers around:

  • The existential struggles between the disruptors and the disrupted;
  • The fight for power and influence within the tech industry;
  • The ongoing clash of tech giants and government regulators; and
  • The profound questions surrounding tech’s influence on people and the planet.

If you’ve got news we should cover, tell us at tips@protocol.com. And if you ever have questions, concerns, or ideas about our journalism, please reach out to editor@protocol.com.

Our Products
We partner with aligned organizations that wish to bring their thought leadership and messages to a business, tech, and policy-maker audience through the sponsorships of Protocol’s newsletters, Braintrust, brand content, live and virtual events, and intelligence research products. For more information on how to partner, please visit this page.
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